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Luma AI is the creative AI platform for video generation and image creation.
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Luma APIState-of-the-art image and video generation APIs for creative products, workflows, and production pipelines.
Reframe handles the backdrop. V2V handles the SKU. HDR Generation and EXR Export handle the mood. One brand system, every market, every format, generated consistently through a single API. Source ↗
Luma AgentsPlan, generate, iterate, and refine, keeping full context across every stage of creative work.
MCPAdd Luma MCP to Claude or ChatGPT in two minutes. Sign in with your Luma account, then turn one creative asset into finished images and video in your chats.
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Luma AI Dream Machine
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Q4 moves weekly. So should your creative.
The brief changed again. Luma MCP brings Luma’s pre-set workflows into Claude and ChatGPT. Start with the product photo. Make the angles. Change the scene. Add the offer. Get to the finished creative.
Learn more
First shown Nov 6, 2026 · Last shown Nov 11, 2026One character. Full campaign. Without leaving the chat. Luma MCP is now live in ChatGPT and Claude. Made in Luma by @elicoleman_ Comment “MCP” for the link
Learn more
Video ↗First shown Nov 11, 2026 · Last shown Nov 11, 2026One character. Full campaign. Without leaving the chat. Luma MCP is now live in ChatGPT and Claude. Made in Luma by @elicoleman_ Comment “MCP” for the link
Learn more
Video ↗First shown Nov 11, 2026 · Last shown Nov 11, 2026Q4 moves weekly. So should your creative.
The brief changed again. Luma MCP brings Luma’s pre-set workflows into Claude and ChatGPT. Start with the product photo. Make the angles. Change the scene. Add the offer. Get to the finished creative.
Learn more
Video ↗First shown Nov 11, 2026 · Last shown Nov 11, 2026Q4 moves weekly. So should your creative.
The brief changed again. Luma MCP brings Luma’s pre-set workflows into Claude and ChatGPT. Start with the product photo. Make the angles. Change the scene. Add the offer. Get to the finished creative.
Learn more
Video ↗First shown Nov 9, 2026 · Last shown Nov 11, 2026Q4 moves weekly. So should your creative.
The brief changed again. Luma MCP brings Luma’s pre-set workflows into Claude and ChatGPT. Start with the product photo. Make the angles. Change the scene. Add the offer. Get to the finished creative.
Learn more
Video ↗First shown Nov 9, 2026 · Last shown Nov 9, 2026Deliver with Continuity at Scale
Work that's right for your brand, your audience, and this exact moment. Luma is built to get you there, and to get there fast.
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Video ↗First shown Nov 10, 2026 · Last shown Nov 11, 2026Try Art Style Match in Luma
See the art direction on the product. Start with your image, add 1–4 references, and Style Match applies the art style while keeping the product and composition in place.
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Video ↗First shown Nov 11, 2026 · Last shown Nov 11, 2026Creative Agents for Creative Professionals
Got the take. Need another angle? Shot Coverage in Luma turns one video shot into more moving angles you can cut with.
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Video ↗First shown Nov 9, 2026 · Last shown Nov 9, 2026Luma Creative Workflows
Change an ad’s outfit and location in Luma Try a different look, then adapt the ad for different formats and languages.
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Video ↗First shown Nov 11, 2026 · Last shown Nov 11, 2026Design once. Reference everywhere.
Luma keeps your characters consistent, so every image and video starts on model.
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Video ↗First shown Nov 11, 2026 · Last shown Nov 11, 2026Design once. Reference everywhere.
Luma keeps your characters consistent, so every image and video starts on model.
Learn more
Video ↗First shown Nov 10, 2026 · Last shown Nov 11, 2026AI Image Generator: Create Stunning Visuals Free | Luma
Generate high-quality AI images in seconds with Luma AI. Customize styles, textures and effects to bring any creative idea to life. No design skills needed.
First shown Jul 8, 2026 · Last shown Sep 2, 2026Landing page unavailable: the ad source did not supply a destination URL.
AI Video Generator - Text, Image & Prompt to Video | Luma
Generate cinematic 1080p video from any text prompt, image, or reference in minutes. Powered by Ray, Luma's AI Video Generator delivers native HDR output, no editing experience required.
First shown Jul 8, 2026 · Last shown Sep 2, 2026Landing page unavailable: the ad source did not supply a destination URL.
AI Video Generator - Text, Image & Prompt to Video | Luma
Generate cinematic 1080p video from any text prompt, image, or reference in minutes. Powered by Ray, Luma's AI Video Generator delivers native HDR output, no editing experience required.
First shown Jul 8, 2026 · Last shown Sep 2, 2026Landing page unavailable: the ad source did not supply a destination URL.
Today I’m delighted to announce we are publicly launching the Luma MCP, enabling Luma’s world class creative solution to be accessed within the platforms of our partners. Why is this important: I’ve spoken a lot this year about fragmentation in creative AI. There are dozens of models and products, each sitting in its own silo with no real cohesion. Luma solves the fragmentation problem, and our MCP now brings what people love about Luma to the places they’re already creating. It starts today with Claude and ChatGPT, and we have more partners that we are excited to announce with over the coming weeks. Add Luma to your Claude or ChatGPT workspace here: https://lumalabs.ai/mcp Want to build it into your own environment? Get in touch with me or reach out to our Luma enterprise team.
First shown Nov 5, 2026 · Last shown Nov 11, 2026Landing page unavailable: the ad source did not supply a destination URL.
Whitepapper_cover1.pdf
Your creative team needs a tool that gets the brand exactly right, every time, without being re-taught from scratch each time someone opens a new session.
First shown Nov 7, 2026 · Last shown Nov 11, 2026Landing page unavailable: the ad source did not supply a destination URL.
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InVideo Limitations: What InVideo Cannot Do ↗
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Luma AI To Open Riyadh Office To Accelerate Humain Create And Partner With Publicis Groupe ↗
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Introducing the Uni-1.1 API: Intelligence You Can Direct. Aesthetic You Can Ship. ↗
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Introducing Camera Angle Concepts ↗
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Introducing Camera Motion Concepts ↗
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How Creative Teams Use AI: 32 Multimodal Statistics That Matter in 2026 ↗
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Breaking the Algorithmic Ceiling in Pre-Training with Inductive Moment Matching ↗
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Luma AI Opens for International Business With Former WPP Executive Jason Day Leading New London Office ↗
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Luma vs Midjourney ↗
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Best Runway Alternatives For Video Production In 2026 ↗
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Pushing the Limit of Efficient Inference-Time Scaling with Terminal Velocity Matching ↗
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AI Agents for Creative Work: 30 Statistics That Matter in 2026 ↗
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Remove Text from an Image with AI (Without Wrecking What's Behind It) ↗
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6 Best AI Background Changers for Product and Brand Imagery (2026) ↗
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Luma Introduces Ray3.2 Model & API: Complete Creative Control for Video Generation ↗
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Pika Alternatives 2026 ↗
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Veo Alternatives ↗
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HeyGen Alternatives 2026 ↗
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Luma Submits 21 AI-Generated Finalists to Cannes Lions After Inspiring 400 Ads in Less Than 8 Weeks ↗
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Luma vs Google Veo: Which AI Video Platform Fits Your Creative Workflow? ↗
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AI Object Removal and Replacement: How to Edit One Object, Not the Whole Image ↗
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InVideo AI Alternatives 2026 ↗
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Weave Alternatives 2026 ↗
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7 Best AI Ad Creative Generators for Brand and Agency Teams (2026) ↗
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How to Edit Text in an Image with AI - Change the Copy, Keep the Design ↗
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25 Image-to-Video AI Conversion Statistics That Show How Creative Teams Are Finishing Campaigns Faster in 2026 ↗
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Kling Alternatives ↗
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Synthesia Alternatives 2026 ↗
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Luma vs Weave ↗
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Text-to-Video AI Statistics for Creative Teams in 2026 ↗
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5 Best Canva Magic Layers Alternatives for Editable AI Images (2026) ↗
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Luma vs HeyGen 2026 ↗
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Luma vs Pika (2026) ↗
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44 Pro Video Generation AI Statistics Every Creative Team Should Know in 2026 ↗
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Luma vs Seedance ↗
New Camera Angle Concepts ↗
Launching Camera Motion Concepts ↗
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Introducing Luma Skills: Build a Creative Workflow Once, Run It Forever ↗
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Luma vs Runway: Choosing the Right AI Video Platform ↗
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40 AI Creative Workflow Efficiency Statistics 2026 ↗
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Luma vs Kapwing ↗
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30 Brand Consistency in AI Content Creation Statistics ↗
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Luma vs Leonardo AI 2026 ↗
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Luma vs Veed ↗
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45 AI Video Generation Statistics Reshaping Creative Production in 2026 ↗
Introducing Ray2 ↗
Welcome to the All New Dream Machine ↗
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33 Creative Production Time Statistics: Traditional vs AI-Powered Workflows ↗
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Higgsfield Alternatives in 2026 ↗
modify video api release ↗
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How to Edit AI-Generated Images: The Complete 2026 Guide ↗
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24 Generative AI Adoption Statistics for Creative Teams in 2026 ↗
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Luma vs Kling ↗
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48 AI for Filmmaking Production Statistics ↗
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Seedance Alternatives ↗
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Introducing Layers ↗
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Luma vs Adobe Firefly (2026) ↗
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Luma vs Canva ↗
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48 AI-Powered Advertising Campaign Statistics for 2026 That Show What's Changing for Creative Teams ↗
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AI Video Generation Statistics: 2026 Industry Data ↗
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Luma vs InVideo 2026 ↗
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7 Best AI Image Editors for Precision Editing, Ranked (2026) ↗
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29 Cinematic AI Video Generation Trends Reshaping Creative Production ↗
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9 Best AI Image Object Removal Tools Compared (2026) ↗
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Luma and Dumbstruck Launch Creative Intelligence for Advertising ↗
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How to Turn Static Images into Dynamic High-Quality Videos with AI ↗
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7 Best AI Tools to Edit Text in Images (2026) ↗
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Luma vs Synthesia 2026 ↗
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Sora Alternatives 2026 ↗
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ai video generator for non profit awareness campaigns ↗
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ai video generator for e commerce product showcases ↗
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ai video generator for real estate listings ↗
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ai video generator for product launch campaigns ↗
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ai video generator for recruitment and employer branding ↗
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what is a forward deployed creative ↗
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aperture ↗
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boundless ↗
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uncharted ↗
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How FOID AI Studio Uses Luma to Direct Without Limits ↗
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create ↗
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Introducing Luma Scenes ↗
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Human, after all. ↗
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Seedance 2.5: Now Live in Luma ↗
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MiniMax H3 Available Now ↗
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Serviceplan Group Deploys Creative AI Across Global Operations in Partnership with Luma AI ↗
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New inside Luma: Pages ↗
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How Serviceplan MAKE Uses Luma to Put Creativity First ↗
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Luma Runs Production Inference on AMD and Tensorwave ↗
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render a sketch into a finished image with ai ↗
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turn one image into ugc style posts with ai ↗
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create a final brand identity using ai ↗
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Luma Announces The Open Physical AI Lab: An Open Science Effort to Solve Generalization in Physical AI ↗
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Introducing Team Members and Admins on Your Luma Account ↗
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Ray3.14 is here: Native 1080p, 3x cheaper and 4x faster. ↗
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Wonder Project and Luma Launch Innovative Dreams: Production Services Company Combining Generative AI and Traditional Filmmaking, Backed and Supported by Amazon Web Services ↗
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South African Agency Boundless Delivers Mazda’s First AI-Produced Commercial Using Luma Agents ↗
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Ray3 Evaluation Report – State-of-the-Art Performance for Pro Video Generation ↗
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Ray2 is coming to Adobe Firefly & Firefly Boards ↗
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Luma is Partnering with HUMAIN to Accelerate the Arrival of Multimodal AGI ↗
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Hartbeat and Luma AI Partner on Prompt Side Story — A First-of-Its-Kind Live AI Film Event at LA Tech Week ↗
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Clio Awards ↗
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AGI is multimodal and reality is the dataset of AGI ↗
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Luma AI launches Ray3 ↗
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Introducing Dream Lab LA ↗
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Luma AI Offers $1 Million For Cannes Lions Gold Winner ↗
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why luma ai is the best ai tool for filmmakers designers and marketers ↗
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how to create stunning videos with ai ↗
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how to turn any image into a stunning video ↗
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how ai image generators are transforming digital creativity ↗
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text to video ai generator turning words into engaging visual stories ↗
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best text to video ai generator for youtube and social media ↗
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how to use an ai tiktok video generator to boost your engagement ↗
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how to use an ai video generator for reels to increase engagement and views ↗
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why every business needs an ai video generator for marketing success ↗
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how an ai video generator for youtube can help you create viral content ↗
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the future of ai video generators for business marketing and content strategy ↗
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ai powered video creation how businesses use ai video generators for social media ↗
Brand colors & fonts
Observed website styles · partial · Nov 12, 2026
accent · inferred
Source ↗accent · inferred
Source ↗text · inferred
Source ↗background · inferred
Source ↗text · inferred
Source ↗text · inferred
Source ↗text · inferred
Source ↗text · inferred
Source ↗border · inferred
Source ↗border · inferred
Source ↗background · inferred
Source ↗background · inferred
Source ↗background · inferred
Source ↗background · inferred
Source ↗text · inferred
Source ↗text · inferred
Source ↗Graphik
body · declared in stylesheet · 400, 500, 600
Fallback: system-ui, sans-serif
Disclaimer: These samples are not verified official brand guidelines or a complete palette. Previews use system fonts; font licensing, reuse and redistribution rights are unverified. Font URLs are evidence only. Actual rendering and loaded fonts may differ; displayed font names may be simplified.
Collection details
CSS declarations only; browser rendering, cascade, active theme, loaded fonts and official brand guidelines have not been verified. Generated font aliases are normalized for display; exact declarations remain in cssFamily. Colors are semantic declaration samples converted to sRGB, not an exhaustive palette. Font asset URLs are evidence only; license and redistribution rights are unknown.
